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Retain your top employees

Understand what creates renewable energy for every team member

In an industry with historically high turnover rates and a declining available talent pool, you want to keep your team’s industry knowledge where it belongs – with you. 

Birkman can determine the environment that your team needs to succeed, resulting in decreased workplace stress, minimized conflict, and a better overall employee experience. By giving your team members a greater understanding of themselves and others, your team is empowered to do better work together.  

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Birkman helps unlock innovation

Enhance meaningful team collaboration and idea generation

Innovation is the foundation of the energy industry. Your team needs to be equipped to keep up. 

Birkman can help your team collaborate more effectively to enhance creativity, innovation, and out-of-the-box thinking. By aligning behind a shared purpose, ensuring clarity of job roles, and establishing psychological safety, you can take your team’s performance to the next level. 

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Get your team communicating effectively

Harness the power of team communication 

Communicating effectively upstream and downstream within teams is vital for ensuring safety, efficiency, and overall project success.

But with some communication styles mixing like oil and water, the potential for communication conflict is high. Birkman helps teams understand various styles, and how to adapt personal style to meet the communication needs of others for the benefit of the team.

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Because of Birkman’s impact, the longevity of employees averages at 15 years, even for field employees who tend to have higher turnover industry-wide.

Len Benckenstein, Southwest Electronic Energy Group Chairman and CEO

Our company has chosen the Birkman Method as our primary resource for executive coaching, leadership and employee development, and team building.

Lynn Elaydo, Hawaiian Electric Birkman Certified Facilitator, Human Resources

Overcome the dynamic and challenging nature of managing teams in the oil & gas industry

Motivate and retain your employees, overcome personality diversity, and help employees handle complex team challenges with confidence. 

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Powering teams in the energy industry to be more effective and do better work.

Align and rally your team behind a shared purpose 

Help your team understand why they exist, how they fit within your organization, and how customers benefit from the work that they do. 

When teams are united by a clear, common goal, they feel more connected to each other and to the mission of the organization.

Provide your team with the clarity they need to perform at the best

In the energy industry, collaboration is key to project success. Through clarity, you can bridge the gap between individual team members and their tasks. The result? Better productivity and less confusion. 

Clarity is a strong indicator on how successful a team will be in executing the company mission. Birkman can help your team members get a sense of what they’re responsible for and how it contributes to the team’s purpose. 

Empower your team by establishing an environment with psychological safety 

A psychologically safe environment enables your team to trust you as a leader and speak up when needed. Not only does it drive innovation, it also establishes a connected culture that drives team performance. 

Birkman provides insights into creating an environment that encourages your team members to be honest, take healthy risks, promote collaboration, and embrace imperfection.

Birkman helps teams in the energy industry power their performance and do better work. 


There’s a lot at stake for engineering teams to perform well, including company profit. And in an industry with historically high turnover rates, it’s important that you give your team the right environment to be successful.

Birkman can help your team retain top talent, create a more collaborative workspace to power performance, and communicate more effectively amongst peers with diverse personalities.

Research & Development

R&D teams play an essential role in helping companies adapt, pivot, and keep up with technological advancements in the energy industry. Your top talent and their wealth of industry knowledge is your most valuable asset.

Birkman can help R&D teams retain top talent, collaborate more effectively to spark innovation, and align team goals in preparation to share research with stakeholders. 


Being inefficient or making errors can result in a significant amount of lost profit. That’s why communicating effectively and nurturing team motivation is vital to success. 

Birkman can help your team communicate more effectively amongst diverse sets of personalities, collaborate to achieve team goals, and manage workplace stress. In turn, your team will be more effective, more engaged, and do better overall work. 

HSE Managers

There’s a lot at stake when your responsibilities include protecting human life and the environment. And with that comes the potential for workplace stress and conflict among your team. This is where Birkman comes in. 

Birkman can help your team understand how to leverage manage workplace stress, enhance conflict resolution, and communicate more effectively. 

Sales Teams

Being in charge of bringing in business comes with a lot of pressure. And in the energy industry, the sales cycle can be long and complex, meaning your team needs to be at their top of their game. Additionally, if one of your salespeople leave, their relationships might leave with them. 

Birkman can give you an understanding of what behaviors and environments motivate your team to do better work. The result? Higher engagement, better retention rates, and more sales.

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Frequently Asked Questions

How does The Birkman Method work?

The Birkman Method combines motivational, behavioral, and interests evaluation into one single self-assessment and is used for talent selection and alignment, talent development, team performance, and leadership development. Our reporting and workshops provide insight into effective behavioral styles, expectations of relationships and social situations, possible stressors when needs are not met, and job preferences and motivators.

How does the assessment work with teams?

At Birkman, we believe in helping companies build more effective teams, develop their talent, and do better work. Our team building solutions include the following:

High-Performing Teams workshop provides a framework to help teams build purpose, clarity, and psychological safety, solving challenges such as conflict resolution, miscommunication, and misalignment in teams.

Birkman Signature is a report to create a memorable language to discuss personality in the workplace, helping teams discover their Birkman behaviors, needs, colors, and symbols.

Birkman at Work toolkits are quick, brief workshops covering team needs, behaviors, and interests to promote better communication.

Find the best solution for your team and schedule a call with Sales.

How accurate is the Birkman assessment?

The Birkman Method assessment is accurate. The assessment's high test-retest reliability ensures consistent results over time, while its high internal consistency reliability reflects strong correlations among the assessment's questions, yielding reliable measurement of traits. These two types of reliability establish the assessment's overall accuracy and dependability.

Is The Birkman Method valid?

Yes, The Birkman Method assessment is valid. The assessment's content covers the intended construct domains of interest through research-based development, ensuring content validity. It demonstrates its face validity through the subjective evaluation of the constructs measured by its respondents. Additionally, the assessment demonstrates convergent construct validity and divergent construct validity, respectively, by positively correlating with similar measures and negatively correlating with measures of unrelated constructs. Lastly, The Birkman Method has criterion-related validity through established relationships with various work-related outcomes, such as job performance, career satisfaction, leadership effectiveness, and team dynamics. These five types of validity together establish the assessment's overall validity.

Fuel your team’s performance with the Birkman Method.

Build a more effective team, develop your talent, and do better work to propel your team forward. 

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Register for The Birkman Method Certification

Gain access to over 40 reports, including the Birkman Signature Report, and data-driven insights to improve your organization or consulting practice.

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